D.A.N.G.E.R. ReportPublished May 14, 2015Download PDF

Dangers Impacting NAR · C3

Out Positioned as Industry Spokesperson


NAR is out positioned as the industry's leading spokesperson, losing influence and credibility.

Danger index 72/100 · Severe

Danger Index72/100Severe
Probability4.5/5.0100% Chance
Timing4.0/5.01-3 Years
Impact4.0/5.0Major Impact

In Context

The National Association of REALTORS® (NAR) has long been recognized as the leading spokesperson for the real estate industry, representing the interests of REALTORS® and advocating for policies that support homeownership and the real estate market. However, as new players and organizations emerge in the industry, NAR faces the risk of being out positioned as the industry’s leading spokesperson. This could result in a loss of influence and credibility, making it more difficult for NAR to advocate for its members and achieve its policy objectives.

Author's Perspective

As new players and organizations emerge in the real estate industry, NAR faces the risk of being out positioned as the industry’s leading spokesperson. This could result in a loss of influence and credibility, making it more difficult for NAR to advocate for its members and achieve its policy objectives. NAR must find ways to maintain and strengthen its position as the industry’s leading spokesperson, ensuring that it remains a trusted and influential voice in the industry. Failure to do so could result in a diminished ability to effectively represent and advocate for REALTORS®.

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